Build trust by tapping into secure data signals
Modernize your marketing strategies and open up new data perspectives while preserving compliance and security. Habu data clean room software enables deeper insights without the need for data movement. Optimize your efforts, complement existing investments, and reduce risk with first-party data and enhanced data collaboration potential.
Overview
More Collaboration, Less Risk
Habu data clean room software gives you an impactful way to improve pricing models, product recommendations, and marketing tactics, while reducing fraud, anti-money laundering (AML), and risky business practices. Leverage first-party data more effectively without the risk of data movement. And tap into data signals that maintain privacy and aren’t dependent on tracking cookies.
Benefits
Power Data-Driven Marketing Safely
Do right by customers
Give your customers the experiences and services they want. Build trust by discovering deeper needs while protecting their privacy.
Market smarter with new digital tools
Enhance your competitive advantage
A platform designed for privacy
Habu data clean room software is built on the highest security and privacy standards. With no data movement and secure processing through confidential computing, you have the confidence that all inputs and outputs maintain privacy. Our adaptive governance incorporates strong policies and permission controls that minimize data used and comply with the latest regulatory requirements.
USE CASES
A data approach for the future
Find Privacy-Preserving Insights
Tap into new, cookie-less data signals, integrate offline attributes, and gather valuable digital insights on prospects and customers with full privacy protection.
Develop Partners Outside Of Core Banking
Create a more robust view of prospect and customer life stage by tapping into partners outside of core banking, including offline segmentation.
Avoid Retargeting The Same Audiences
Minimize targeting existing customers and reduce retargeting the same prospects too many times by using collaborative insights to maximize activation.
ECOSYSTEM
An Opportunity to Advance
It’s easy to get started with Habu data clean room software. We work with major data clouds, activation platforms, and walled gardens, so you can make the most of your existing resources and investments more efficiently. Whether you want to better understand customer life stages or grow your base of account holders while maintaining privacy and trust, Habu is the answer.