Habu has been acquired by LiveRamp
The Most Advanced Data Collaboration Software
Unlock decentralized data in a smart, safe, scalable, and simple way. The Habu data clean room platform.
overview
One interface, limitless insight
Harness the power of decentralized data from a single privacy-protected intelligence platform. Tap into Habu’s extensive library of use cases and sophisticated queries for more robust answers to your most pressing business questions.
Smart. Simple. Scalable. Safe. Advanced insights demand outstanding tools. Habu delivers a single interface for unlimited data clean rooms.
Improve your business outcomes with seamless, secure access to actionable insights. Expand the data sources you can draw from. Work with a wider range of data right where it lives. And take advantage of Habu’s cloud and API interoperability to easily manage workflows, integrate with existing tools, and streamline accessing the collaborative intelligence that will take your business to the next level.
smart
unrivaled intelligence, clear decisions
Find answers to any business question, working with intelligence that can flex to any data source, any tool, and any user.
Use Case Flexibility
Author and implement any use case — from uncovering consumer insights to automating campaign activation to enriching machine learning models.
Get smart, fast
Use Habu’s growing query library to quickly start unlocking new intelligence. You can also build your own queries tailored to your business needs.
Empower business users
safe
Collaborate with trust
Count on built-in privacy and governance. Leverage privacy preserving techniques in a platform designed for security and compliance—across every step of your collaboration journey.
No Data Movement
Connect to data at its source and enforce the highest security and privacy standards. Neither you or your partners have to copy, transform, or send data anywhere.
Secure Processing
Protect sensitive inputs and guarantee that collaboration outputs maintain privacy and are fit for purpose. Use cloud-native protocols to enable multi-party computation (MPC) and secure processing.
Adaptive Governance
Ensure sensitive data is secured and strong policies and permissions control who can see or take action on clean room datasets. Minimize data used and ensure use case alignment and compliance with evolving regulations.
scalable
The Only 100% Interoperable Platform
With Habu, you have a solution that works well with others. Whatever your data source, cloud environment, or media platform, you can easily connect and collaborate.
Extend Your Tech Stack
Increase the impact of your tech investments. Habu integrates with any cloud, media platform, or identity partner.
Frictionless Onboarding
Get started quickly and invite partners to collaborate without a heavy technical lift. Habu APIs natively integrate with other technology stacks for fast time to value.
Complete Automation
Eliminate time-consuming manual processes and use collaborative intelligence with automated workflows. Schedule jobs. Build pipelines. Work with APIs or use automation from the intuitive UI.
simple
Built for business users and data scientists
Make collaborative intelligence accessible across your organization. Habu’s low-code and no-code options allow technical teams or business users to design queries as plain language questions and uncover key data patterns. With Habu, the power of more data is right at everyone’s fingertips.
No-code UI
Give anyone in your organization the ability to enable complex logic, policies, and controls with the intuitive Habu user interface. A library of plain language and visualizations empower business users to accelerate time to value.
Works Well With Other Clean Rooms
Guided Workflows
Make it easier to orchestrate complex workflows and approval processes, all within the Habu UI. Now your data insights can truly drive actions that matter to you and your partners.
“Our clean room offering through Habu allows us to get value out of our investment in digital and data and make sure the investment is performing at its best. At PepsiCo, our focus is to drive better decisions and empower associates with optimal best actions. Our work with Habu allows us to deliver a best-in-class end-to-end solution as we continue to solidify our position as an innovator and leader in the market.”
Mark Risis, VP of Strategy & Global Ecosystem
solutions
Customize your clean room or work with others
Whether you are looking to develop custom clean room offerings or are seeking exclusive data from other clean rooms, Habu makes data collaboration accessible to all.
Data Clean Room Owners
Tailor your own data clean room for others to access.
Data Clean Room Collaborators
Uncover trends and outcomes leveraging data from other clean rooms.
Outcomes-driven. Results-oriented.
Discover what Habu can do for your organization. Answer your most pressing questions. Uncover new opportunities. And discover how rich, secure data is the key to unprecedented growth.
- Consumer Insights
- Data & Model Enrichment
- Segmentation & Private Activation
- Optimization & Measurement
Industries
Data collaboration for your needs
CPG
Uncover market trends from strategic partners for deeper analysis, richer profiles, better targeting, and closed loop attribution.
Retail
Securely share transaction data, eliminate risk concerns, and forge new revenue streams and partnerships.
Media
Deliver value for advertisers across the campaign lifecycle with sophisticated insights for planning, activation, and measurement.
Healthcare
Transform patient outcomes by securely sharing and analyzing a wide range of healthcare datasets.
Financial Services
Improve fraud detection, enhance the customer experience, optimize customer profiling, and drive growth
Travel
Facilitate franchise and segment-level revenue growth with strategies to optimize loyalty, promotions, bookings, and pricing.
Entertainment
Personalize experiences and maximize engagement with better customer understanding that informs product and service innovation.
Automotive
Use data clean rooms to inform manufacturing and marketing investments that drive advantage.