How To Unlock Value and Drive Insights Through Actionable Data

Habu’s Chief Customer Officer, Ted Flanagan, and Disney’s Director, Audience Modeling and Data Science, Nick Winfrey, will discuss the foundational changes in the advertising ecosystem, the implications of data insights on marketing, analytics, and measurement, and how companies are coming together to collaborate in new and exciting ways to power mutually beneficial data-driven marketing. Ted and Nick will share the strategies and tactics companies can utilize to safely maximize the potential of data in a privacy-focused manner, and how Disney uses data clean rooms to unlock collaboration opportunities with advertising partners that deliver the results and outcomes that drive results for brands and better experiences for consumers.

Watch this webinar and learn:

  • What role data collaboration plays in companies’ current and future strategy
  • Who’s leveraging clean rooms today or plans to in the year ahead
  • What departments/roles are responsible for data collaboration in organizations
  • The most common challenges companies face when it comes to collaboration